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Raising Gen Z | Marketing to Gen Z

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April 2017

Can Apple Stores Compete with Starbucks?

Making headlines this week, Angela Ahrendts, senior vice president of retail for Apple (in an interview with CBS) said she wants Gen Z to say "meet me at Apple" instead of "meet me at Starbucks." That's a triple-shot Venti order indeed, and... Continue Reading →

This and That, and a Little More…

Hi guys! It's been a while since my last post, but I have good reasons! About a month ago, I took a new job as VP of Growth Insight with Barkley. Fancy title for a pretty straightforward (and totally killer)... Continue Reading →

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